Build your reseller distribution network

A marketplace gives you access to buyers, but you compete against every other seller. GridRay gives you a network. You authorize specific resellers, set dealer pricing, and control which channels they sell on. The brand's network grows over time. Orders come from within that network, not from open marketplace competition.

GridRay works for any reseller who wants to sell authorized brands without holding inventory. Community and social sellers (gym owners, yoga teachers, fitness coaches, community leaders) earn margin by selling to their existing audience without upfront capital. E-commerce website owners add authorized brands to their store catalog and the brand ships direct to their customer. Marketplace sellers get a compliant B2B invoice with every order, the documentation their accounts require to maintain good standing. If you have an existing audience or sales channel, GridRay gives you authorized brands to sell on it.

Every reseller on GridRay is individually approved by the brand. When a reseller applies to sell your products, you review and authorize them, specifying which channels they're allowed to use (Amazon, Instagram, their own website, etc.). No blanket access. No unauthorized sellers can see your pricing or place orders.

Resellers create a GridRay account, browse available brands, and apply to sell on specific channels. Each application is reviewed by the brand. Once approved, the reseller can see pricing for that brand and place orders.

Resellers maintain a prepaid GridRay Wallet. When a reseller confirms an order, the dealer price plus shipping charges are automatically debited from the Wallet. Payment is secured before any stock leaves the warehouse. The brand is always paid before dispatch.

The brand sets a dealer price. This is what the reseller pays to acquire the product. The reseller then sells to end customers at their own retail price. The difference between dealer price and retail price is the reseller's margin. Margins vary by brand and category; dealer pricing can be up to 65% below consumer price.

Yes. GridRay has a live integration with Unicommerce for inventory and order synchronization. Shopify and WooCommerce integrations are in development.

Yes, if the brand has authorized the Amazon channel for that reseller. Every channel requires separate authorization. GridRay generates a compliant B2B invoice for every transaction, which marketplace sellers need to protect their account health and meet platform requirements.

No. There is no registration fee. Resellers pay the dealer price plus shipping charges per order, debited from their GridRay Wallet when an order is confirmed.

GridRay Wallet is a reseller-funded prepaid account. Resellers top it up in advance. When they confirm an order, the dealer price plus shipping charges are automatically debited. This secures payment before any stock is dispatched. Both sides are protected.

Please reach out to the GridRay team via gridray.com for the current onboarding and compliance requirements in your market.